Designed by advertising agency pereira and o dell to promote snoops new range. The book is a promotion for the rappers new line of snoop dogg kingsize. The book caused a sensation at coachella and earned gold and bronze lions at cannes, gold and bronze clio awards, and silver and bronze awards at one show. We recently came across two advertising campaigns that center around books with a practical use beyond their content. Snoop doggs new song book is literally smokable uproxx.
Rolling words, snoop doggs smokable songbook laughing squid. Rolling words is a new book that serves as a promotion for admitted stoner snoop doggs kingsize slim rolling papers. The pages are perforated, making them easy to detach. The book is made of hemp, has snoops song lyrics printed on the pages made of rolling papers and has a spine made out of a matchbox striking surface. Each page is a rolling paper with snoops greatest songs and lyrics written on them in nontoxic ink. Snoop dogg publishes smokable songbook of his greatest hits. Snoop dogg invites you to read his lyrics just before burning one with rolling words. This little tongue twisting book is a promotional item for snoops kingsize slim rolling papers.
Aside from showcasing relevant and essential product properties, details and facts, the packaging is now a fundamental sales instrument as most consumers choose a product with creative, eyecatching packaging design when deciding on which products to buy. Introducing rolling words, the smokable songbook created as a promotion for snoop doggs kingsize slim rolling papers. Each page is printed with lyrics and perforated for easy use. A smokeable songbook, welche er zunachst exklusiv an. Snoop doggs rolling words and five other books wed like. A promotion for snoop doggs kingsize slim rolling papers. Ready state names drew saucedo director of production. The book is a promotion for the rappers new line of. Snoop dogg pimps rolling papers with smokable book of lyrics. Snoop dogg invites you to read his lyrics just before. In a hilarious video introducing the rolling words booklet, snoop is. Snoop doggs smokable book introducing rolling words, snoop doggs smokable songbook. The book is made of hemprelated materials, with the cover, binding, and internal lining all made from hemp seed paper while the spine of the book is a matchstriking surface.
Pereira o dell snoop dogg promotes his new rolling papers with a smokable songbook. The innovation takes the form of specially designed dust jackets. Best guests come bearing gifts snoop doggs rolling. Snoop dogg invites you to read his lyrics just before burning. Its pages are filled with song lyrics and double as rolling papers. Each page is a rolling paper with snoops greatest songs and lyrics written on them in nontoxic ink for your rolling pleasure.
Pereira o dell recruits dance superstars for timberland. Snoop doggs new smokable book rolling words dangerous. Mailbooks for good is an innovation in book publishing, which encourages donations of books to the footpath library a charity which provides books for homeless and disadvantaged australians. Snoop himself seems excited about the item in the promotional video below. Rolling words is a good example of a project that was integrated on the technique level. Rip jim marshall, jack whites dystopian sixteen saltines. Creative packaging is regarded as one of the most commonly seen illustration of graphic design. Each page is a rolling paper with snoops greatest songs and lyrics written on them in nontoxic ink for your rolling. Each page of the book is essentially a rolling paper with snoops greatest songs and lyrics written on them in nontoxic ink, for your rolling pleasure. Best guests come bearing gifts snoop doggs rolling words, a smokable songbook by daniel reynolds april 6, 2012 it was bound to happen, eventually. The agency says the rolling words book is currently available only for. Snoop doggs smokable songbook is a promotional item for his kingsize slim rolling. Of course theres a smokeable snoop dogg book in the pipeline.
A smokeable songbook is full of classics, including gin and juice and nothin but a g thang printed and bound on rolling papers. United states introducing rolling words, snoop doggs smokable songbook. And from there rolling words, snoop doggs smokable songbook was born. The book is made of hemprelated materials, with the cover, binding, and internal lining all made from hemp seed paper while the spine of the book is a. Rolling up a joint is now a scholarly pursue too thanks to snoop doggs newest venture, the rolling words smokable songbook. The pages are perforated making them easy to detach. The book is made of hemprelated materials, with the cover, binding, and internal lining all made from hemp seed paper. Snoop dogg promotes his new rolling papers with a smokable. Rolling words, by the author formerly known as snoop dogg now snoop lion is a smokable songbook. Introducing rolling words, snoop doggs smokable songbook. Each perforated page doubles as a rolling paper, the cover is made of. Also, the spine of the book has a match striking surface so you can smoke up on the run. Each page is a rolling paper with snoops greatest songs and lyrics written on.
King size slim rolling papers pereira odell adforum. And the result, the birth of rolling words, snoop doggs smokable songbook. Compiled with lyrics from snoops greatest hits, each printed on kingsize slim rolling papers, another of snoops endorsed products, sheets are then bounded into book form with a hemp hardcover. Snoop dogg came to snoop dogg rolling paper book for sale attention of the music industry in, through his vocal contributions on dr. Wooden toy quarterly is a heavily designed boogazine, half book, half magazine by timba smits.
Each page is an actual rolling paper with one of snoops greatest hits written on it and a matchstriking surface at the spine of the book. King size slim rolling papers snoop dogg rolling words. Designed by advertising agency pereira and o dell to promote snoops new range of kingsize slim rolling papers, the rolling words pocketsize book comprises of detachable sheets of hemp seed paper designed to hold tobacco and other smoking materials. Snoop doggs rolling words smokable songbook is a collection of the rappers best lyrics printed onto rolling papers, while design agency korefe has produced an edible cookbook made of pasta. The book is made of hemp, has snoops song lyrics printed on the pages. Case study snoop doggs smokable book for king size slim rolling papers by pereira o dell introducing rolling words, snoop doggs smokable songbook. Snoop dogg pimps rolling papers with smokable book of. Snoop doggs new smokable book rolling words dangerous minds. Snoop dogg publishes smokable songbook of his greatest.
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